2024-12-27 - الجمعة
Housing Bank Recognizes Several Female Traffic Sergeants on International Women's Day The Housing Bank Launches its “Fast Track” Financing Service for Small and Medium Enterprises Announcing the Khalifa International Award for Date Palm and Agricultural Innovation Winners’ names World Aquatics reveals exciting Egypt Aquatics Festival for May 2023 Embassy of Pakistan, Amman, Jordan Observes Arab Bank Brings Apple Pay to Customers “ The Housing Bank Group’s Net Profit for 2022 Increased by 20.2% over Previous Year, Recommending a Cash Dividend of 25% of the Share Nominal Value “ ARAB BANK GROUP REPORTS NET PROFITS OF $544.3 MILLION FOR 2022, 25% CASH DIVIDENDS LIFESTYLE BRAND CORE NAMED TITLE SPONSOR OF THE FORMULA E 2023 CORE DIRIYAH E-PRIX Jordanian Phosphate and the Omani Investment Authority are discussing joint cooperation The king discusses by telephone with the Sultan of Oman bilateral relations A royal will approving an amendment to Dr. Al-Khasawneh's government Sponsored by the President of the Jordan and Amman Chambers of Industry Crown Prince receives Egypt president upon arrival in Jordan The President of the University of Jordan, Dr. Nazir Obeidat, decided to cancel the university's sixtieth anniversary party, in mourning for the souls of the martyrs of Public Security. The Armed Forces mourn the martyrdom of three employees of the Public Security Directorate The Public Security Directorate announced the martyrdom of Colonel Abdel-Razzaq Abdel-Hafez Al-Dalabeh, Deputy Police Director of Ma'an Governorate The Public Security Directorate announced the martyrdom of Colonel Abdel-Razzaq Abdel-Hafez Al-Dalabeh, Deputy Police Director of Ma'an Governorate Attempt to smuggle 200k Captagon tablets, 2.5 kg crystal meth foiled The Moroccan national team meets its French counterpart in the World Cup semi-finals tonight

Twitter bolsters subscription plans with ad-free news

Twitter bolsters subscription plans with adfree news
Nayrouz News Agency :

Twitter on Tuesday said it is buying Scroll and its ad-free news app to bolster a coming subscription service, and channel money to journalism in the process.

The global one-to-many messaging platform did not disclose how much it is paying for Scroll, which owns the Nuzzel app.

"Scroll will become a meaningful addition to our subscriptions work as we build and shape a future subscription service on Twitter," Twitter Product Manager Mike Park said in a blog post.

US-based Scroll confirmed the acquisition, apologising to users that it will go into a private beta mode as it is integrated into a Twitter subscription play later this year.

"Scroll is at the heart of a coalition of publishers and platforms building a new user experience model that sustainably funds journalism," Chief Executive Tony Haile said in a blog post.

"At the core of that is a simple membership that enables people to fund the sites they love, without having to deal with the ads and trackers they don't."

Subscribers can visit an array of websites such as The Atlantic, The Verge, and USA Today for news stories "with no ads, no dodgy trackers and no chumboxes of clickbait", according to Scroll.

News publishers would get attention and money in the process.

"As a Twitter subscriber, picture getting access to premium features where you can easily read articles from your favorite news outlet, or a writer's newsletter from Revue, with a portion of your subscription going to the publishers and writers creating the content," Park said.

Twitter has been struggling to create ways to make money from its service without disrupting the real-time flow of posts that has been it defining characteristic.

Last week, Twitter reported weaker-than-expected earnings and disappointing user growth.

A key figure of "average monetisable daily active users" was below expectations at 199 million, an increase of 20 per cent from a year ago.

Twitter has struggled to expand beyond its core audience of celebrities, journalists and political leaders, even if it has become an important forum for policy debates.

"People turn to Twitter to see and talk about what's happening, and we are helping them find their interests more quickly while making it easier to follow and participate in conversations," Chief Executive Jack Dorsey said during an earnings call.

Twitter has faced challenges in tackling misinformation and abusive content even as it strives to become a platform for political discourse.

مدينة عمان